Content Creator & Commercial Talent

Stories that feel
natural. Content
that gets noticed.

Creating aesthetic, relatable, and brand-aligned content across lifestyle, beauty, fashion, and F&B.

Shirlen Zefanya posing for a professional studio portrait
Beauty
Lifestyle
Talent

Shirlen

1.6MHighest recorded views
09+Brand & project categories
04Creative capabilities
01 About me

Shirlen Zefanya

More than a face
in the frame.

I bring a natural on-camera presence and a creator’s understanding of what makes people stop, watch, and connect.

Shirlen Zefanya in a clean white studio setting PORTRAIT / 01

Content Creator & Commercial Talent focused on lifestyle, beauty, fashion, and F&B. Experienced in producing natural, aesthetic content that follows each brand’s character.

From on-camera talent and product storytelling to short-form editing, every piece is approached with clarity, warmth, and attention to platform behavior.

Natural presenceVisual storytellingBrand alignmentShort-form fluency
02 What I do

Creative capabilities,
one consistent presence.

01

Commercial Talent

On-camera presence for campaigns, product showcases, and brand-led visual content.

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02

UGC Creation

Relatable product stories designed to feel natural, useful, and audience-first.

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03

Short-form Content

TikTok and Reels content shaped for quick attention, clear messages, and watchability.

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04

Video Editing

Vertical edits with platform-aware pacing, structure, captions, and visual rhythm.

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03 Selected work

A portfolio built
across categories.

Selected projects that show range—from automotive and beauty to lifestyle campaigns and visual editing.

04 Project highlight
Automotive · Commercial Talent

TAILG
Indonesia.

A collection of short-form automotive content that pairs an approachable on-camera presence with clear product-led storytelling.

On-camera talentProduct demonstrationTikTok content
Explore selected content ↗
Grid of TAILG Indonesia short-form videos
05 Performance

Content that earns
attention.

Recorded views from selected posts supplied for this portfolio. Metrics are shown per post—not combined or estimated.

UP TO1.6M

recorded views on selected short-form content

Lifestyle content performance screenshots
757.8KSelected content views
Fashion content performance screenshots
412.9KSelected content views
Hair care content performance screenshots
1.4MSelected content views
95
Extended portfolio

There’s more to
explore.

The full project archive includes TikTok, Instagram, UGC, affiliate, talent, and editing work. Scan the QR code or open Google Drive to explore the complete collection.

Open full portfolio ↗
QR code for Shirlen Zefanya's Google Drive portfolioScan portfolio
Shirlen Zefanya smiling in a professional portrait
07 Let’s collaborate

Let’s create something
people connect with.

For talent, UGC, content creation, and short-form collaboration inquiries, connect through the active social channels below.